Promote your music like a pro with MasterLinks

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SELECT Yourself

Create Your Link

Share It With Fans

Sign up for UnitedMasters SELECT and create your artist profile to start distributing music.

When your release is approved we auto-generate a MasterLink for you to share with your fans.

Use your MasterLink to hype upcoming releases, drive pre-saves, promote shows, and more.

MasterLinks

Streamlined music sharing and promotion

MasterLinks make it easy to promote your music with one link so fans can choose their preferred platform and pre-save or listen. For every release, you'll get an auto-generated MasterLink and shareable social assets featuring your album artwork. Collect fan contact info through your MasterLink and use it to hype upcoming releases, drive pre-saves, promote shows, and more.   


MasterLinks send fans to pre-save your song or album on Spotify and Apple Music before your release date. Once your release is live, your MasterLink becomes a hub where fans can click to stream on their go-to platform.

SELECT ARTISTS

Make the most of every release when you join the ranks of SELECT

Dynamic Headline

Dynamic Image

Unlimited Distribution

With SELECT, you can release as much music as you want and never have to pay per release.

Sync Licensing & Brand Deals

Submit your music for sync placements & exclusive brand deals.

Playlist Pitching

Get discounted access to Groover and pitch your music to playlist curators and other music pros.

Pre-Saves & Smartlinks

Create Spotify and Apple Music pre-save links to hype upcoming releases with MasterLinks.

Split Royalties

Easily split streaming royalties with your team and collaborators using Split Pay.

How do MasterLinks work?

Automatic Link Generation: When you distribute new music through UnitedMasters, a MasterLink is automatically generated for your release.

Fan Preference: When you promote your music release by sharing a MasterLink, fans can click to listen to it on their preferred music service.

MasterLinks help your fans find and listen to your music on various music services like Spotify and Apple Music. Instead of sharing separate links to your release for each platform, MasterLinks show fans all of the places where they can find your release, allowing them to choose which platform to stream from.

Pre-Save and Streaming Landing Page: A MasterLink starts as a pre-save link for fans to add your upcoming music early, and becomes a hub page after the release for easy access.

Simplification and Convenience: MasterLinks simplify music sharing by providing a single link to connect with fans across various platforms, eliminating the need for separate links for each.

OUR PLATFORM

A record label in your pocket

Tap into all the tools you need on any device.                                            

Sign up now to release songs, apply for exclusive Brand & Sync deals, manage payouts, and more.

MasterLink Music Release Promotion FAQs

WHAT ARE MASTERLINKS?

Masterlinks are custom promotional links generated for each of your singles and album releases. These links direct fans to your music on streaming platforms like Apple Music and Spotify, and can be customized to link to other services as needed.

HOW DO I GENERATE A MASTERLINK FOR MY NEXT RELEASE?

For SELECT artists, MasterLinks are automatically generated for each release and include links to your music on Apple Music and Spotify, and you may customize them to link to additional services.

For DEBUT artists who created an account on or after March 30, 2023, MasterLinks provide a link you can share with your fans where they can hear short previews of your release.

WHERE SHOULD I POST MY MASTERLINK TO PROMOTE MY RELEASE?

We recommend placing your MasterLinks anywhere you're engaging with your fans. This can include social media bios, newsfeed posts & stories, Tweets, Discord, Twitch and more. With UnitedMasters SELECT, artists can promote their music through brand deals & sync opportunities, playlisting, and more!

HOW MUCH DOES IT COST TO CREATE A MASTERLINK?

With UnitedMasters SELECT, artists get access to unlimited distribution and MasterLinks at no additional cost.

CAN I CREATE A MASTERLINK WITHOUT DISTRIBUTING THROUGH UNITEDMASTERS?

MasterLinks are only available to UnitedMasters distributed artists. To create your first MasterLink, start a free trial of SELECT.

HOW DO I PROMOTE MY MUSIC BEFORE A RELEASE?

With UnitedMasters, a custom MasterLink is generated for each release to help you organize your upcoming drops and direct your fans to the streaming platform of their choice.

With UnitedMasters SELECT, artists can promote their music through brand deals & sync opportunities, playlisting, and more!