FOR ARTISTS

We have a distribution plan for every stage of your music career

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GET STARTED

DEBUT

SELECT

PARTNER

  • Keep 100% of your royalties
  • Release unlimited music
  • Partner with iconic brands
  • Promote your music with marketing tools
  • Eligible to be invited to PARTNER
  • Get dedicated artist relations support
  • Reach fans with global marketing
  • Unlock hand-picked brand & sync deals
  • Get pitched to playlist curators
  • Fund your future with advances
  • Keep 90% of your royalties
  • Release music to Facebook, Instagram, and TikTok

FREE to Join

$59.99 PER YEAR

Invite Only

Take off with PARTNER

Dedicated artist relations support

Elevate your creative output and cut through the noise with the help of industry pros on our team.

Personalized marketing campaigns

Get seen with bespoke marketing campaigns including editorial playlist pitching, digital marketing, creative strategies, experiential moments, and more.

Custom distribution strategy

Work with our team to grow your fans and streams across distribution channels. Plus, claim your music on YouTube with Content ID.

Brand & sync pitching

Increase your discoverability and unlock unparalleled earning opportunities with hand-picked brand collabs.

Fund your future with advances

Access funding to supercharge your recording process, creative production, marketing rollouts, and more.

Level up with SELECT

Keep 100% of your royalties

Take 100% of your streaming earnings to the bank. Use Split Pay to share with collaborators.

Unlimited distribution to 35+ platforms

Release as much music as you want, when you want to major streaming platforms – and track your performance with advanced analytics.

Partnerships with iconic brands

Get paid to reach new fans with access to Exclusive brand & sync deals with Bulleit, ESPN, and more.

Easy to use promotional tools

Build your audience while driving streams with shareable MasterLinks, customizable ArtistPages, and fan management tools. Plus, you can qualify to enroll tracks into Spotify’s Discovery mode.

Eligible to be invited to PARTNER

Get scouted for our PARTNER plan, where artists get hands on help to level up their music careers.

Get started with DEBUT

Keep 90% of your royalties

Pocket 90% of your streaming earnings.

Limited music releases

Release once per month to Facebook, Instagram, and TikTok.

Basic education

Learn how to get started and get traction in the music industry.

Join SELECT to access iconic brand & sync deals

Most artists looking to gain real exposure and grow their fan base choose SELECT.  

Partnerships with the NBA, State Farm, and American Eagle surged jusLo's streams over 5x.

Pick your plan to own your music career

MOST POPULAR

$59.99 PER YEAR

SELECT

DEBUT

PARTNER

FREE to Join

$59.99 PER YEAR

Invite Only

EARNING

Keep 90% of your royalties

Keep 100% of your royalties

Cash out any time

Split Pay

Bespoke royalty splits

Split Pay

Access financial support like advances

Cash out when you have above $50 in earnings

DISTRIBUTION

Release once per month

Release unlimited music

Release unlimited music

Custom distribution strategy

Scheduled release dates

Advanced streaming analytics

YouTube Content ID

Distribute to Facebook, Instagram, and TikTok

Distribute to 35+ platforms like Spotify, Apple Music, TikTok, Instagram, and more

Release in as little as 2 business days

Scheduled release dates

Advanced streaming analytics

Release in 10+ days

MARKETING

ArtistPages website to build your brand

ArtistPages website to build your brand

ArtistPages website to build your brand

Shareable MasterLinks to drive pre-saves and streams

Shareable MasterLinks to drive pre-saves and streams

Access Exclusive brand & sync deals

Brand & sync pitching

Enroll qualified tracks into Spotify's Discovery Mode

Enroll qualified tracks into Spotify's Discovery Mode

Dedicated artist relations support

Personalized marketing & rollout strategy

Editorial playlist pitching

DIGITAL TOOLS & RESOURCES

Basic customer support

Priority customer support

Premium educational content

Beat Exchange access

Mastering access

Dedicated support

Mentorship from our in-house team

Beat Exchange access

Mastering access

Basic education access

Beat Exchange access

Mastering access

OUR PLATFORM

A record label in your pocket

Tap into all the tools you need on any device. Sign up now to release songs, apply for Exclusive brand & sync deals, manage payouts, and more.

Music Distribution For Independent Artists FAQs

HOW DO INDEPENDENT ARTISTS DISTRIBUTE MUSIC?

Artists distribute their music through digital music distributors like UnitedMasters, which help artists distribute their music to major streaming services like Spotify, Apple Music, and YouTube, social platforms like TikTok and Instagram, and digital music stores like Amazon Music.

Distributing your music as an independent artist is easier than ever, and you don't need to be signed to a traditional label to do so. To distribute your music digitally, follow these steps:

1) Create your music: Write and record your music in a high-quality format, such as WAV or FLAC, with mixing.

2) Create a UnitedMasters account: Sign up for UnitedMasters and create an Artist profile. Choose between distributing to an existing Spotify and Apple Music page, or releasing on new profiles. Join UnitedMasters SELECT to distribute your music to more platforms.

3) Upload your music: Upload your music files and metadata such as track titles, album artwork, and collaborators. Digitally master your songs with Mastering through our platform.

4) Confirm the details: Enter the release details and add collaborators to share royalties.

5) Review and submit: Submit it for approval by UnitedMasters. SELECT artists can choose their release dates to better plan their promotional strategies.

6) Release your music: Your music will be distributed to the platforms available to your plan. With UnitedMasters SELECT, you can release in as little as 2 business days.

WHAT KIND OF INDEPENDENT ARTISTS DOES UNITEDMASTERS WORK WITH?

UnitedMasters works with artists across various genres and is open to artists at all levels of their career, from emerging artists to established musicians. Our plans are designed for independent artists at various stages of their music careers:

DEBUT is best for artists looking to get their first tracks out there. Artists are able to distribute to limited streaming platforms, and retain 90% of their royalties while UnitedMasters keeps 10% as a commission.

SELECT is for artists who want to level up by getting access unlimited music releases, and Exclusive brand & sync deals. SELECT artists pay $59.99/year for a membership and keep 100% of their streaming royalties.

PARTNER is our invite-based plan for established artists who need hands-on artist services from our in-house artist relations team. UnitedMasters SELECT artists are eligible to be invited to PARTNER.

WHAT’S THE DIFFERENCE BETWEEN UNITEDMASTERS DEBUT AND THE UNITEDMASTERS SELECT PLAN?

UnitedMasters DEBUT is a plan that provides artists with tools to distribute their music to Facebook, Instagram, and TikTok. It's free to join, and artists keep 90% of their streaming royalties while we keep 10% as a commission.

UnitedMasters SELECT is a premium plan that provides artists with 100% of their streaming royalties without taking a commission. With SELECT, you get advanced artist tools and services, including distribution to 35+ top streaming platforms in as little as 2 business days, access to Exclusive brand & sync deals, priority customer service support, and more. This plan costs $59.99 annually.

WHAT CAN I DO TO GET BRAND PARTNERSHIPS AND SYNC LICENSING DEALS?

With UnitedMasters SELECT, you can submit your music for gamechanging brand partnerships and sync licensing opportunities.

Brand Partnerships are opportunities that enable artists to be featured as a part of a campaign or placement with a brand. These opportunities vary, and include everything from playlist placements to brand ambassadorships to features in social campaigns. With UnitedMasters you can land partnerships with iconic brands like ESPN, the NBA, and more. Sync licensing opportunities enable artists to get their music featured in audiovisual content such as TV Shows, Movies, Video Games, and more.

It is never guaranteed that you will be selected for these. However, here are things you can do to become brand ready and stand out:

- Have a clean brand image. Make sure your social accounts don't have anything that can be seen as a red flag to global brands.

- Grow your social following. Be consistent with your content and music creation.

- Develop your live performance skills.

- Find promotional opportunities to get your music featured in magazines, radio, and blogs to show your momentum as an artist.

- Distribute your music across all social platforms and streaming services. Own your masters so sync licensing is more seamless for you, and for brands.

DOES UNITEDMASTERS TAKE A PERCENTAGE OF THE INDEPENDENT ARTIST’S SALES?

UnitedMasters has three plans for independent artists in varying stages or their music careers:

DEBUT is free to join and enables artists to release once per month. DEBUT artists keep 90% of their streaming royalties, while UnitedMasters takes a 10% commission.

SELECT is $59.99/year and allows artists to distribute an unlimited number of releases. SELECT artists keep 100% of their streaming royalties, meaning UnitedMasters does not take a commission.

PARTNER is an invite-only plan with bespoke royalty splits per artist.